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Feature: Is0kenny On His Comedic Genius, Music, Going Viral and Self Discovery

Is0kenny
Is0kenny

Is0kenny is a man of many talents. As a musician, he has found huge success from hits like “Intelligence” and stands at over 1.5 million monthly listeners on Spotify alone. Recently, his track “Speak Up,” has gone viral and currently sits at No. 5 on TikTok’s top tracks in the United States. It’s hardly the New Jersey native’s first time going viral – with over 1.8 million followers on TikTok, 892k subscribers on Youtube and 614k followers on Instagram alone, the multi-hyphenate routinely experiences his going viral on numerous platforms. This is garnered primarily from his comedic skits, which ranges anywhere from impressions of rappers to different types of people in the studio.

Terzel Ron sat down with Is0kenny to speak about his start in music, comedic skits, college experience, and wisdom beyond his years.

You’re the most talented person I know. You can sing, rap, you do comedic skits, you do a lot of stuff. You’re a college grad. You have so many dimensions to you. So tell me about when did all this creativity begin? 

Honestly, I feel like what was really the genesis that started all this was really back in 2018. Picture this – you’re a high school student, and you’ve got African parents, so you know that you have to complete school. That’s what you’re doing. So, like, you just graduated, and you tell yourself, ‘do I really want to go to college and really get a job and live to other people’s standards or whatever, and not really find my passion? Or, do I want to live the life actually doing the thing that is in the back of my mind? For me, that was being a content creator, making skits, and making music. So once I graduated college, I really just took that initiative to say, ‘I’m just going to make content. I’m going to post. I don’t care what anybody says about it.’ And it’s crazy enough later that year in 2018, around October, I’m just making funny skits or whatever, and then boom. When they say like, an overnight success, that’s literally what it was.

You went viral. 

Yeah, I went viral. That was back when I started doing like, rap impersonations. And the ones that went crazy were the impressions of A Boogie and PNB Rock. That was really like the first stage of it. But now I feel like the Is0 verse, Is0Kenny has just dove into the unintended and took a different direction. Now I feel like my content is centered around me, just embodying different personalities. So that really was just the genesis of really just sparking that faith within myself to understand that, ‘yo, if I want to take it to the next level, I have to do it now.’ So, that’s really what it was.

So you just realized, ‘yo, I have this talent. I’m going to post it on social media.’ A lot of people get scared to get vulnerable and share their talents on social media, though. Did you ever have that kind of fear? 

Definitely. I feel like that was probably what was holding me back. I probably could have been like, popping before because I’ve really been making content since 8th grade. But honestly, my pages were private because I was thinking, ‘if I make it public, what if it’s too cringe?’ You know, ‘what are people going to say?’ So I definitely have those fears. There’s always stages within yourself that you have to overcome. Definitely. 100%. And that’s so crazy because even to this day, you get content creators saying they were afraid because they want to put out the most perfect thing that they could put out.

But that’s the cycle of doubt, and sometimes they don’t end up putting it out. So how do you get past that?

I feel like the way I approach content is I start with an idea, and even before I make the video, I already know how I want it to look. So when I’m editing and all of that stuff, I have a vision.  First, have fun and do it to your fullest ability. So I don’t have that point where I’m thinking, ‘oh, this could be better,’ unless it’s something that just pops up. But I really try to make all of my content the best that I can, so I don’t even have to question myself. So I just put it up. 

I would imagine that some content creators may see other content creators and compare themselves. I feel that’s a big downside of social media. 

There’s always that comparison trap for me. And when people think of feelings of envy and jealousy and all that, those are feelings that we never want to feel. And I’d be lying to you if I told you I never felt those feelings because I can see somebody who I know and I’m way more talented and creative than, you feel me. And it could easily just switch. Like, ‘damn, I should be that.’ But the thing is, whenever you feel those emotions, you just have to really understand that it’s a natural emotion. You literally have to make yourself embrace that success for yourself. And that’s what I do. If I ever feel that sense of envy, I tell myself, ‘yo, that’s not me right there. Let me switch that feeling to a positive and visualize it for myself.’ So if I see somebody, and they hit a crazy achievement, I just visualize myself hitting that crazy achievement too. That’s all it is. Those are feelings that just arise, but it’s really all about transforming it and just making it into emotions of appreciation and love. Because at the end of the day, you don’t know what anybody’s story is. You don’t know what they went through. But once you just put yourself in their shoes, that’s when you’re able to really retrieve that gratitude for yourself.

Oftentimes, when something works for one platform, it doesn’t necessarily work on another platform. But you have dominated every platform. It’s Instagram. It’s YouTube. Tell me about making the transition from one platform to another.

Yeah, so definitely. It was really me just going through so many cycles. There were periods of times, you know, where, you know, I stopped posting on the gram for so long. It’s crazy. When you blow up on social media, it affects your mind in a way. Like, there were times when it wasn’t going well on Instagram, it wasn’t going well on YouTube. But honestly, it was me studying the game, studying these different algorithms. I really wanted to make my mark on each of those things. So that’s really just what it took was really just me looking into each algorithm, each platform, and seeing how I could translate my content. And I’ve always worked smarter, not harder. Meaning that the same videos I post on TikTok are the same videos I post on YouTube shorts, which are the same videos I post on Instagram reels. So it all works and comes together as one.

How amazing did it feel to finally have all that hard work pay off and get a YouTube plaque? 

That honesty was amazing because it really came at a time when it was least expected.  Because 2020 was really a tough year for me. Of course, you know, you had the pandemic and everything going on, but that was really the year where I bounced back and said, you know what? I’m going to jump back on the comedy and bring it back. So it was really slow.

For like half of that year, I was stuck at like 50K subscribers. And then I didn’t know why. I just started posting again consistently, because that’s the one thing that saved me, was just consistency. People can get discouraged by the numbers and things not growing, but it’s about me just knowing I could just have that one thing, which is consistency. It was great. And then, boom, the subscribers started coming out of nowhere. And before you know it, it’s just like, ‘yo, I really just hit 100K subscribers.’ 

The thing for content creators is that monetization is very important. You could get a lot of followers, but monetization is what actually feeds you and gives you the ability to make better content. How did you feel when you first started to monetize your content?

You can have your craft, but you’ve got to be a businessman about it. I see my content as products, so I put it out there and people love it. So then it was really about understanding, okay, what’s the best way to monetize and tailor my content around that? So I really try to make sure that I’m getting the best out of what I could get from these platforms. 

Have you been taken seriously by brands reaching out to you for partnerships and to promote products? Has being recognized by brands been an ongoing journey, or are they getting it and realizing ‘this is the guy that I need to partner with?’

I feel like, honestly, I had to spark that within myself. The mistake I really made early on was just thinking that I had to be in the hands of like, a manager or something, when it’s really moreso, ‘if I really want that brand placement, let me reach out to them myself.’ And I feel like it’s only the beginning because I’ve barely done any brands, like promos and all of that like doing that. And even when I do it, I really try to make it within my content. So I say now it’s definitely just been flooding in for us. And I feel like what separates me from other content creators in that aspect is because I can fit any brand, any promo within my page. So let’s say, oh, you’re selling some water. You told me I could really make a skit about water, how good that junk is. And I’ll go crazy for her. So that’s definitely what it was. And that versatility is something that 95% of people, specifically content creators, don’t necessarily have.

How important were your comedic skits in promoting your music? 

Honestly, I see everything as one. So when I drop a song, I try to make it something where I can give it life by visuals, which is through my skits. The reason why my skits made it so easy for me to promote my music is because I’m music oriented. I realized I actually struggled by impersonating other rappers, because it felt like I was always hidden behind something. So when it actually came down at the time for me to actually put my real music out, it wasn’t really moving like that. So now I’ve made it a point where it’s just like they say, oh, let’s say literally every skit I drop is a new song for them. That’s the beautiful thing about it. It’s new music. That’s where their minds are and that’s where I bring them to in the long run. So, yeah, definitely. I feel like I treated them all the same. You are your own promotional vehicle.

Thing is, too, a lot of artists can’t necessarily market their social media. So the artists will contact an Instagram comedian or the artist will contact a YouTube influencer. You’re, all those things, all of the above. So you could just do it yourself, right? 

100%. I could just do it myself and really just get stuff moving.

How does your family feel about you doing skits and making music and pursuing creativity?

That is a great question to ask because just like, you know, definitely within African culture, they’d be like, oh, be a lawyer. But it’s really about building that foundation, believing in yourself, and you just have to show them that you’re thrilled with it. She really started seeing the vision. My family started seeing the vision, and that’s what it is. And I was just really taking that vision all the way for me.

Tell me about your college experience. 

I feel like the college experience was a great experience. It really just set a new blueprint in my mind because when I was in college, I had to deal with a lot of stuff. I am free now.

What kind of stuff?

Just balancing the content creation – making sure I maintained a good GPA, things like that. But it was cool blowing up in college. It’s kind of cool walking around sometimes. People like, ‘yo, bro, you’re on TikTok. Can I get a picture, bro?’ It was pretty cool. So it was a dope experience. I’m just happy to really just move on forward from it and just really continue to grow.

What major obstacles did you have to overcome to get here?

I feel like one thing that has kept me motivated was honestly fear of not reaching my true potential. You know. Because I was at a point last summer – I had just got out of a crazy relationship. I had toxic addictions. It was honestly me realizing if I really want to take this to the promised land. I gotta take it to the next level. What really honestly happened was me actually going on a semen retention journey.

Talk to me about the semen retention journey. 

For me, I feel like it’s all about protecting your energy. And to really dive into the toxic addictions, it was really, I’m going to be 100% transparent. Be real. I had a crazy porn addiction back then. I was addicted to weed and all of that. And then I realized, ‘yo, that junk is not me.’ Because stuff like that holds you back. And I know for me, in the mainstream today, that journey gets marketed as it’s normal, it’s regular, but it’s not normal. It’s a regular. So I really had to just break away from those things and really just focus on myself and be at my peer state. So that really what drove me, is, like, I don’t want to fake it to make it. I don’t want to juggle doing these bad things and try to achieve these great things simultaneously. If I want something, I’ve got to embody it to the fullest extent. So I really just overcame it. And I’m still just grateful that I realized that. Because it could have been a point where it could have been too late, but it’s about really just breaking those chains. Breaking those negative habits. Because I know there’s a lot of things that we struggle with. It’s really about being 100% with yourself. And that’s what I had to do for myself. So, wow. I’m still on that journey. I feel like it has so many benefits.

What are the benefits of semen retention?

Mentally it gives you a clear path, clear mind, more confidence. That female attraction is crazy for me, so it just puts you on a different level. So that’s what it was. I guess you’re just closer to reaching your God given potential as a human. But, you know, a lot of people, they want to do that kind of stuff, and they find it hard to kind of break addiction. 

What are a few things that you’ve done to actually break the addictions?

I really had to just understand, ‘yo, if I want to overcome this and I got to strengthen my faith in God.’ It really honestly took prayer. It took me journaling my thoughts and working out. Getting back to myself, getting back to who I truly am. Understanding that it just creates more mental battle for you when you just dive into those things. 

When you just start to do those habits that are really great for you, it compounds over time. So now you have a whole different thinking process. 

I’m now able to look at my old self and it’s like it’s so unfamiliar to me because now that’s what I want it, I don’t want to look at myself and say, ‘oh, wait, yo, you could have been doing better.’ I’m looking at yourself like,’ I’m not going to be you again. I’m going to shed that old skin.’ So now the new me does not indulge over indulge in sex and weed and all that. Not saying that it’s bad, but it’s just not me. And that’s all it’s about. People think that you have to mimic somebody else’s path. It’s really about hearing that true voice inside your mind and saying, ‘yo, you got to do this for yourself.’ Like, there’s no running away. Everybody’s got to face themselves at some point. And I just showed that at that moment. And I’m still doing it now. Every day is a battle, so we just have to win that battle every day. 

I feel like you’re so far ahead of most men your age. What is some advice that you give to men out there that are your age that don’t necessarily have the wisdom to avoid certain vices?

I feel like the best advice is, honestly, you have to take that step of self introspection. I literally had to sit myself from time to time and really just question the thoughts in my mind, challenge my own beliefs, and really just understand, ‘okay, are there things that I’m doing that are holding me back or letting me grow?’ Because the thing is, too, don’t get it wrong, there’s always going to be those urges to do those things. But what stops me from those urges is, okay, let’s say if I want to get back on an addiction or whatever, or smoke, eat or whatever, I draw the path of it before me. I visualize the outcome. I visualize how I would feel if I succumb to those things. And then I visualize the path of greatness. So that’s what it is. It’s getting in your mind and asking, ‘which version of yourself do you want to be every day?’

What are some tips for self introspection?

Everytime you choose that better version, just know it’s never in vain, and that you’re getting 1% better every day. That’s really what it is. It’s taking that self introspection journal and actually journaling your thoughts, how you feel and all that. And always pray to God, keep that faith in God for me, because it’s closer to you than you know. So it’s really about locking in with yourself. 

Tell me about your future, bro. Like, what do you see for yourself in your future?

The next five years, ten years? I feel truthfully, like, the future’s so bright. It’s honestly scary because of course, it will be censored around music. But I plan to do shows and have intros where I introduce my performances with a skit. I have different sets for my characters. Crazy different. Stuff like that. I’m really just being somebody different. Like, a lot of people would compare. So I’m grateful for the comparisons. Like, I could be like the new generation’s Jamie Foxx or Childish Gambino with how I’m moving. That’s really the plan. It’s really about just building the brand, building the iceberg, growing it for the fans and really just sharing my music, sharing my passion with you guys. And really just really all the people that you can believe in me being there with me for, because we all have stories to tell. And it’s just about if you believe in yourself and you really just look into yourself and the future is bright, it’s really about it’s such an infectious thing when you realize your true potential could spread to others. So the future for me is about building the ISO verse, going with the gang, going with the family and just taking things to the next level and never stopping. Only look back for inspiration.

Who is one person that you would like to work with on the comedic side if you can make the skit with them? And who’s one person that you would love to work on the music side to make a song with them?

On the music side, of course I gotta go with Aubrey Drake Graham. Drake would go crazy forreal. And on the skit side, I’d say Druski.

Tell me about any upcoming music projects that you have on the way. 

I dropped my narrow path. EP, that’s going crazy for me. I did that to really just show that I can do anything. I could drop the music and skits because I see it as one. Honestly, really, the next step is really dropping music, doing more shows and just bringing these crazy ideas. I have so many ideas in my mind and I’m just going to bring them out. It’s going to the next level.

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Feature: Ray Garrison (Silos Band)

Ray Garrison is a writer, producer, and EDM DJ based in Los Angeles, CA. The multi-dimensional artist blends the genres of Pop, Heavy Metal, and Nu Metal. In 2022, the Garrison teamed up with David Rhemann, the drummer for Grandson, to create the Silos band. 

The band includes members Philip “Proto” Nielsen (bass), Nick Dromin (guitar), and Ramon Blanco. They are currently signed to Judge & Jury Records and released their first single, “Flowers” – a new take on Miley Cyrus‘ acclaimed hit – on March 17, 2023. 

Sound of U Live caught up with Silos frontman Ray Garrison to talk about his musical journey, upcoming projects, and more. 

When did your music journey begin?

I wanted to be able to record myself playing guitar and uh like I was listening to Blink-182, and I wanted to like the guitar melodies that made me feel like I was high or something so I was like I wanted to be able to do that myself and make it home. Iit really just started with me wanting to be able to listen to myself and then later I was like, ‘oh it would be cool if other people listen too.’

Who are your top three inspirations?

Blink 182, Eminem and Bring Me The Horizon.

When did you begin taking it really seriously?

When I was 16. I would drive home from private school and there was this pro audio shop that was on the way home in downtown Atlanta. I knew that like all the big Atlanta producers got their gear from there, like Jermaine Dupree, Bush Walker, all these big time guys. I would just stop in there and look at stuff and then I would eventually show the guy at the front of my demos and he was like, ‘oh this is cool.’ That was where it started and then I learned a lot from them.

Were you self-taught from there?

Yeah, you know, I was a combination of self taught and then every time I went into the studio to record I like was a mutant fly on the wall. I was extra attentive and asked a lot of questions. Just like information. 

When did you join Silos? 

Silos was born in November of 2022. I was a solo artist, and then my friend David just parted ways with Grandson, and he wanted to be in a project that was more oriented around a band. And at the time, I needed a good drummer, and I really liked David.

I’d known him for years, and I always wanted to work with him. So we kind of had a meeting, a lunch, and then decided to start working on a new project. And almost instantly, I knew I was going to no longer do a solo artist thing.

And I was going to just mix. Just like natural chemistry.

Do you guys have any music coming out for the rest of the year?

We got a song coming out in June with DJ, with someone coming out in July with Escape the Fate. Nice. The title of the next one is ‘Hold Me Close.’ Right now, we’re putting out all singles from the album. So, I think that album is going to drop in the fall. It’s going to be on vinyl and CD.

Are there any dream collaborations that you have?

I’d love to do a song with Oli Sykes from Bring Me the Horizon. I’d say it’s a closer goal, within two years. 

Is there anything that you think people should know about you?

Yeah, we have an awesome fan base emerging. We have a Discord where we’re in touch with our fans and kind of have a continuous conversation. So I’m going to plug that. “Silos Fandom.” There’s a link for it on our Instagram stories highlights.

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Features

Feature: Devon Thompson

Devon Thompson

What  are  you  looking  forward  to  the  most  in  2024? 

No  bullshit.  No  bullshit  2024.  That’s  what  I’m  looking  forward  to. I’m  gonna  like  leave  all  the  negative  stuff  behind  and  like  try  and  change  my  mindset  about  certain  things.  So  I  feel  like  that’s,  and  also  work  harder  and  practice  more. Just  be  more  disciplined  within  myself,  I  think. 

Can  we  say  what  those  certain  things  are? 

Yeah,  practice  sitting  down  and  practicing  my  guitar  every  single  day  more. Because,  it  gets  hard  like  when  you  play  shows  it’s  easy  to  just  like  only  play  when  you’re  at  shows  or  during  band  practice  for  me  I  want  to  sit  down  and  be  disciplined  also  not  beat  myself  up  over  stuff  that  I  can’t  control.

A  lot  of  people  are  really  upset  with  themselves  when  they  like  especially  living  here  when  you  feel  like  and  you’re  an  artist  and  you  feel  like,  ‘God,  I  wish  I  was  doing  more.  I  wish I  could.  Why  don’t  I  have  this,  why  don’t  I  have  this,’  like  you  can’t  control  that  the  only  thing  you  can  control  is  your  personal  growth  and  what  you  put  into  it  and  like  you  know  if  if  you  got  something like  it  you’ll  get  it  out  if  you  really  work  hard.  You  can’t  just  sit  around,  you  can’t  expect  it  to  come  to  you.  You  have  to  work  for  it.  I  think  that’s  a  really  good  piece  of  advice  to  give  artists  in  general  because  you  know  we’re  in  a  new  game  social  media,  and  a  lot  of  it  is  like  creating  content  yourself,  and  I  know artists are making  a  lot  more  of  their  own  music  videos in  a  way  that  I’ve  never  seen  before,  have  you  noticed  that?  – I  have  noticed  that  because,  you  know,  TikTok  did  that.  TikTok  made  like  making  your  own  mini  music  video  a  thing.  So  I  actually  think  it’s  amazing  because  it  allows  artists  to  have  more  freedom  with  what  you  do.

I  think  that’s  really  special  and  it’s  really,  but  it’s  also  really,  really  hard to  do  that,  because  this  is  what  you  have  to  do. Every  day,  I’ve  struggled  with  that.  I  used  to  hate  it  and  now  I’ve  like  changed  my  mindset  we’re  like  no  I’m  gonna  like  do  this  and  embrace  it  and  really  show  people  like  what  I’m  about.

 I  think  everything  is  easier  when  you  have  a  team  of  people  and  people  who  just  really  like  add  to  your  circle  as  time  goes  on.  They  see  your  mission  and  your  vision.

Has  it  been  easy  for  you  to  find  your  team?

It,  surprisingly,  has  been  easy.  It’s  because  I’ve  been  putting  myself  out  there.  It’s  been  easier.  And  I  have  a  wonderful  team  that  I’m  working  with  right  now  already.

But  I’m  always  looking  for,  like,  expansion.  We  need  more  people  involved.  We  need  all  the  people  involved.  You  know,  your  fans  are  your  team.  You  know,  you  are  your  team.  Like,  everyone  a  part  of  it  is  important.

So,  like,  that  being  said,  I’m  always  looking  for  new  kingdom.  to  work  with  and  being  over  minded  So  like  I  feel  like  it’s  easier  now.

What  other  goals  do  you  have  for  the  year? 

My  goals  are  to  be  be  more  social.  I  can  easily  double  down  and  just  just  be  by  myself  and  working  on  stuff,  but  my  plan  this  year  is  to  make  more  friends  and  to  be  more  social with  my  family,  friends  and  with  new  people.  I  push  myself  further  this  year. My music  breaks  down  barriers  and  standards  for  female  guitar  players.  It’s  a  big  one,  because  we’re  still  it’s  still  really  stigmatized.

Talk  to  me  about  that  stigma  that female guitar  players  face.

So  many  women  are  scared  to  play  guitar,  and  a  lot  of  them  tell  me  they’re  like  I  am  too  scared  to  get  up  there  and  play  it  or  even  if  they  do  play  if  they’re  like,  um, ‘I’m  the  rhythm  guitar  player,’  or  whatever. You  don’t  see  a  lot  of  female  guitar  players  out  there  because  it’s  so  stigmatized.  If  they’re  not  like  an  insane  shredder  people  are  like  you  got  them  stuck  it  happens  so  much  and  i’m  a  Gibson  sponsored  artist,  so  i  they  saw  something  in  me  that  gave  me  hope  to  keep  pushing  myself  so  now  i  tend  to only  play  in  three  pieces. I’m  the  lead  guitar  player  and  lead  vocalist  this  year. That’s  what  I’m  going  to  push  on  people  because  I  have  some  really  not  that  good  like  okay  like  that’s  fine.

 It  used  to  get  to  me  and  now  I’m  like  just  use  that  to  practice  practice  and  be  disciplined  and  safe  off  it  just  do  it  you  know  that’s  what  I’m  doing. 

Do  you  think  that  female  artists  in  general  also  get  that  sort  of  stigma  and  is  it  coming  from  the  butthurt  men?
Absolutely.  Yeah,  no  totally.  It’s  the  main  the  main  thing  like  I  get  comments  online  that  are  like,  you  know  They  can  be  really  really  derogatory  and  and  it’s  you  know  what  it’s  Generally  men  or  very  jealous  women  who  don’t  like  themselves  and  hate  their  lives. And  I’m  like,  ‘why  do  girls  girls  hate  me?  Why  do  certain  men  hate  me?’

And  it’s  nothing  that  you’ve  done.  It’s  just  you  have  to  remember  that  there  are  people  that  just  love  to  hate  you  out  there.

They  love  it,  especially  because  you’re  doing  what  they  want  to  do.  They  want  to  do  what  you’re  doing.  And  you  just  have  to,  like,  you  literally  just  have  to  understand  and  recognize  the  personality  traits.  They’re  like,  no, that  is  not  a  person  who  is  cool  or,  like,  wants  to  help  or  even  knows  what  they’re  talking  about.  about,  you  know  what  I  mean?  Tell  us  a  bit  about  the  music  that  you  have  dropping  this  year  though.  Do  we  have  anything  to  look  forward  to  in  the  first  few  months?  Actually,  I  have  a  new  single  coming  out  in  like  a  week  and  a  half. And  my  goal  for  this  year  is  to  have  a  songwriter  and  I  want  to  be  a  part  of  it.  really,  really  creative  with  what  I’m  doing  this  year.  All  my  music  videos  are  like  mini  movies  type  situations, like  the  Twilight  Zone  kind  of,  and  I  like  creating…  I  really  just  want  to  pay  homage  to  the  universe  and  a  whole…  I  mean,  to  put  it  simply,  a  sort  of  vibe  on  everything.

 Like  with  my  branding,  with  my  merch,  like  this  is…  is  I  don’t  know  if  you  can  see  it  – oh  I  have  a  lot  of  teeth  in  in  like  my  merch  stuff  like  that  and  in  my  songs  just  like  really  Really  visceral  and  really  guttural, but  also  have  been  also  with  an  imperial  edge  And  I  want  my  music  videos  to  translate  that  it’s  gonna  mean  soon  So  I  want  to  be  cohesive  so  new  singles  out  and  then  we’re  gonna  have  and  I  have  a  lot  of  music  dropping  this  year.  And  I’m  playing  a  lot  of  shows  shows  and  that’s  what’s  been  happening  this  year  So  yeah  in  January  17th.

 What’s are you releasing?

It’s  called  I  love  you,  but  it  hurts  like  hell.

Who  are  some  of  your  favorite  musical  inspirations  from  Los  Angeles?

 Well,  I  don’t  don’t  sound  anything  like  her,  but  I  love  Phoebe  Bridger’s  ability  to  be  anti.  So  like  what  LA  is  not,  and  I  think  that’s  really  cool.

 So  I  like  that  she  can  do  that.  How  about  some  of  your  most  influential  artists  that  you  listen  to  growing  up  that  have  really  kicked  yourself?  Yeah,  growing  up.  Blondie  is  a  big  one  for  me.

 I  have  a  lot  of  80s  music  and  70s  music.  has  really  shaped  what  I  do.  So  Blondie  and  then  a  big  big  goth  like  inspiration  to  me,  Suzy  and  the  band  she’s  really  big  and  then  some  newer  stuff  like  or  kind  of  newer  some  like  some  deftome  stuff  some  my  bloody  Valentine  stuff  and  it’s  harder  for  me  to  find  newer  inspirations  just  because  like  I  don’t  know  it’s  just  it’s  it’s  hard  it’s  hard  for  me  and  then  uh  yeah  so

 those  are  some  of  my  inspirations  for  sure.  Dice  was  there  anything  else  that  you  want  to  grab  about  before  being  grabbed?  Yeah  I  think  that  a  lot  of  people  don’t  talk  about  again  what  I  said  before  about  how  disparaging  this  can  be  and  how  how  much  self -doubt  can  be  involved  with  this  um  and  I  have  been  my  worst  enemy  base  in  doing  this  and  um  you  know  my  I  think  a  lot  of  that  has  to  do  with  people  you surround  yourself  with.  You  can  tell  who  really  supports  you  and  who  doesn’t  and  who  are  out  to  get  you,  who  poses  your  friends,  but  they’re  not.  Make  sure  you  surround  yourself  with  loving  people  and  people  who  value  you  really.

 Some  talk  about  it  enough  here,  especially  with  people  who  aren’t  from  here  and  who  are  from  here.  It’s  just  like  both.  So  find  the  right  people  who  lift  you  up.  Both  of  you  guys  are in  a  relationship  sort  of  thing.  And  also,  just  walk  out  of  the  bullshit.  It’s  what  I’m  going  to  do  this  year  and  I’m  going  to  work  on  it.

 So  for  everyone  who’s  struggling  out  there  with,  you  know,  artist  identity,  sort  of  the  like,  “What  am  I  doing?”  You’re  here  for  a  reason,  you’re  here  for  a  reason.  And  just  believe  in  yourself.  Believe  in  yourself.

 Don’t  talk  but  thank  you  for  your  time.  Thank  you  so  much.

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Features

Feature: Leonte

Leonte

Leonte here! Tell us a little bit about the different things that you do. 

Yeah, so I mean, first and  foremost, I’m a person. And I like to be that way. I come with a lot of emotions and a lot of  ideas and feelings that I bring into my art and my work. I’m a model. I love to create very vivid images and stuff with posing and stuff like that. I’m also a creative director for a magazine called Lex Style Mag. It’s about creating a vibe between fashion and music, and really creating a home for that to collaborate and become real is something important for us.

But I also make music. I’m a singer. I make like alternative R&B, pop and rock vibes. I’m really just taking all of those and really just adding my own spice into it, adding a little bit of me and really my goal with that music is to create an environment and create an  environment where people can feel emotions that they may not you know be privy to or may not  have understanding of but you know they can empathize with the pain, empathize  with  the  joy,  empathize with the yearning, love, right? I want to create an environment that you  can experience those things safely amazing so how long have you been doing modeling yeah  so I’ve been modeling for 10 years I’ve been singing all my life I started off in my church choir  shout  out  yeah  so  for  like  most  people  that  started  off  in  the  church  like  singing  was  a big part of my life it was a big  part of my life I expressed myself. I started making my own  music physically about a year and a half, two years ago, is when I actually started that.

How has your journey in fashion really impacted your journey into music? 

Honestly, I think the fashion in the music industry is so interwoven that it was like a seamless  transition. I went from, you know, trying to figure out how to… create very vivid pictures and, you know,  how to do really crazy poses to, like, saying, “Well, how do I create a vivid sound with my voice?

If I do this type of movement while I’m singing, will the sound come out differently from this?”  Right? So everything just kind of translated differently, right? Saying like, “Okay, well, when I  do this performance, I want to wear this type of outfit  so  that  it  conveys  this  message while I’m performing this  song.”  Right?  Really  aligning  the  fashion  with  the  music  and  the  tone  with  the  environment  to  create  a  full  image  and  a  full  picture  is  kind  of  where  that  fashion  piece  really  really  locked  me  in.

As you said, you are now involved in the magazine. What has it been like going from  being the model to being the subject and actually having that creative control?

Honestly, becoming  the  creative  director  of  Lex  Style  magazine  is  one  of  my  biggest  accomplishments  today.  I  think  being  in  charge  of  the  visual  outlook  of  a  project  such  as  Lex Style  Mag has  put  a  huge  weight  on  my  shoulders  that  I’d  love  to  take  on. It’s really  giving  me  the  opportunity  to  take  my  wildest  dreams  and  put  it  out  into  a  visual  medium  and  share  it  with  the  world  is  something  that I  don’t  take  lightly.  I  think  it’s  something  that  takes  a  lot  of  time  and  effort,  it  takes  a  lot  of  attention  and  I  think  because  of  that  I’ve  been  able  to  take  all  of  my  years  of  modeling  and  understanding  what  poses  look  good  and  what  poses  don’t.

Kind  of  the  energy  behind  the  photo  and  what  clothes  will  look  good  and  what  poses.  I’ve  been  really  able  to  create  really  detailed  outlines  of  like  this  that  I  want  to  create  and  I  think  that’s  something  that  you  know  I’m  looking  to  bring  out  the  best  in  myself  for  this  magazine  and  for  others. I  also  do  freelance creative direction  for  other  brands, so  it’s  like  always  fun  to  be  able  to  express  myself  in  this  place. 

All  of  the  work  that  you  do  is  truly  so  inspirational  and  incredible. What  do  you  think  is  the  hardest  part  about  continuing  that?

Thank  you  so  much  for  joining  me.  Being  a  artist  and  how  you  feel.  I  think  the  hardest  part  about  consistently  releasing  creative  pieces  is  understanding  your  value  but  also  understanding  the  value  of  the  people  around  you.

I  think  as,  when  you’re  the  model,  everything’s  centered  around  you  and  how  you’re  feeling  and  what  you’re  getting  paid,  like  you’re,  you  know, the  experience.  you’re  getting,  but  when  you’re  really  the  creative  director,  when  you’re  really  at  the  top  of  that  situation,  it’s  more  about,  okay,  how  do  I  make  sure  these  people  that  are  helping  me  create  this  vision  that  I  have  feel  valued  and  feel, you  know,  I  see  the  best  of  our  abilities  and  feel  comforted  in  these  aspects.  I  think  that’s  one  of  the  hardest  things  because,  you  know,  obviously  in  this  world,  you  live  in  and  you  want  to  cut  down  on  costs  as  much  as  possible, but  also  it’s  like,  you  want  to  pay.  people  what  they’re  worth,  so  they  pay  for  what  they’re  worth.  I  like  saw  that,  it’s  like  trying  to  get  people  with  disabilities. 

What  has  been  like  your  biggest  inspiration,  both  in  fashion  and  music? 

I  played  football  in  college.  And  so  a  big  inspiration  in  my  fashion  sense  was  Odell Beckham  Jr.  Like,  he  was  getting  big  and  popular  in  football. His  outfits  on  and  off  the  field  were  always  the  same.  The  field  outfits  were  always  icy  and  dripped  out  with  the  signed  sneakers,  the custom likeness, you know,  how  he  used  to  do  it.

But  then  off  the  field,  it  was  also  him  showing  up  to  events drippy,  showing  his  style  off.  I  think  things  like  that  really  pushed  me  to  actually  work  towards  being  more  creative  with  my  outfits  on  and  off  the  field. In  terms  of  music,  I  think  somebody  that  really  inspired me was  Juice  Wrld,  I  think  I  will  say  “Lucid  Dreams”  came  at  a  time  that  I  needed  it.

And  I  think,  you  know,  just  that  being  his  day…  debut,  like,  hit  that  popped  off  for  him  and  that  was  the  one  that  caught  me  and  then  ever  since,  like,  I  listened  to  every  single  song  that  he  put  out  like,  that  was  someone  that  really  inspired  me  to  be  more  of  a  leader,  but  he  also  inspired  me  to  just  be  creative, I  don’t  think you  could  ever  say,  “Oh,  Juice  Wrld’s  gonna  rap  like  this  on  this  flow.”  It  was  always  something  completely  different  than  his  last  song,  something  completely,  you  know, new  but  it  had  the  same  feel,  the  same  environment  around  him,  right?  And,  you  know,  he  had  a  way  of  talking  about  like  really  hard  subjects  with  a  light  tone  that  made  him  want  to  party  while  you’re  listening  to  it, right?  Which  is  something  that  I  want  to  create,  but  also  different.  So  for  mine,  like,  I  definitely  don’t  take  as  much  of  the  drug  abuse  and  alcoholism  into  my  music. It’s complex  idealist,  you  know, abandonment. Heartfelt  pain.  The  concept  of, like,  where  you’re  supposed  to  be  and,   you  know,  like  flirting. I  want  to  do,  like,  really,  like,  take  those  archetypes  and  really  create  stories  in  my  music.  I  think  that’s  really  what  I’m  focusing  on  right  now.

I  think  that’s  really  the  beauty  of  music.  You’re  able  to  take  inspiration, and  take  ideas, while  also  interacting  with  your  own  personality,  your  own  blood, which is so  incredible  and  great  to  see  from  you. 

And  what  are  we? 

So  what  I’ll  say  right  now  is  there’s  going  to  be  an  influx  of  art, an  influx  of  modeling  and  an  influx  of  music.  Right  now  my  goal  is  in  this  2023.  year  are  to  get  three  good  releases  and  build  up  a  catalog  behind  them  so  that  I  have  a  lot  to  push  out  for  everybody, as  well  as  create  four  really  good  covers  and  magazines  to  release  out  to  the  public  and  to  collaborate  with  as  many  talented  artists  as  I  can.  Like  my  goal  is  not  to  get  up  there  by  myself, my  goal  is  to  bring  everybody  out  here  at  50  and  I  think  that  when  we  create  a  community  of  people  that  support  each  other  and  uplift  each  other  in  this  fashion  and  music  space,  that’s  when  we  really  drive, right?  Because  you’re  only  as  good  as  your  network,  and  it’s  only  as  good  as  how  many  people  you  have  with  you  in  your  team,  right?  And,  you  know,  what  they  like  to  say  is  network  federally,  don’t  network  forward.

Because  you  never  know  who  in  your  circle  is  going  to  be  the  next  one  up,  and  you’re  all  riding  together.  So  that’s  going  to  be  good.  there.  So,  it  just  supports  people  around  you,  it  supports  the  day  one,  it’s  going  to  come  the  day  zero, it’s  going  to  rock.  Well,  I  am  so  very  excited  to  see  what’s  next  for  Beyonce.  Everybody  should  be  on  the  watch  for  what’s  coming  next.  He’s  going  to  be  hitting  us  with  new  music,  have  sure  new  books, new  shoots.  So  please  be  on  the  lookout  for  him!

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